Podcasting has outgrown the tools built to measure it. What started as a simple audio format is now a full-fledged […]
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All posts by Nick Cicero
The 7 Levels of Content Intelligence: From Blind to Predictive
In the same way Eugene Schwartz once broke down the levels of customer awareness, we’ve broken down the journey that […]
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Why This Vine Strategy is Your Key to YouTube Success on TV Screens 📺🍇🚀
Hey creators, let’s rewind a bit—remember Vine? Vine changed the game with just 6-second clips. But smart creators quickly realized […]
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How to Optimize Your YouTube Content for TV Viewing
With the rise of YouTube consumption on TV screens, creators have a unique opportunity to reach new audiences and significantly […]
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The Best Live Content Captures the Stories No One Expects
When you’re producing content around live events, it’s natural to focus on the big, expected moments—game-winning plays, MVP speeches, emotional […]
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Social is TV. TV is digital. Digital is everything.
In case you haven’t been paying attention… 📺 – YouTube is now the #1 streamer by watch time.– It’s also […]
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New Research Shows Organic Social is a Critical Growth Driver—Here’s How to Measure and Scale It
Organic Social is More Powerful Than Ever—How Are Marketers Taking Advantage to Drive Results? For years, organic social has been […]
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Mondo Metrics: The Future of Media Measurement Is Here
Every great analytics company gets acquired. Some disappear. Some evolve.
I built Delmondo, one of the first social video analytics platforms. It was acquired.
Now, I’m back—because measurement hasn’t kept up with the way people consume content.
The Problem: The Way We Consume Media Has Changed. Measurement Hasn’t.
Read moreBrands Don’t Have a Content Problem. They Have a Measurement Problem.
In today’s content economy, brands are pumping out more videos, reels, graphics, and stories than ever before. It’s a volume […]
Read moreWhy Smart Teams Don’t Just Buy Dashboards. They Buy the Ability to Win.
Most analytics platforms try to impress you with features.APIs. Integrations. Custom charts. At Mondo Metrics, we’re not here to impress […]
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